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Marketing Data Analytics Spring 2019 Co-op

# Company Description:
Crown Equipment Corporation is a leading innovator in world-class forklift and material handling equipment and technology. As one of the world?s largest lift truck manufacturers, we are committed to providing the customer with the safest, most efficient and ergonomic lift truck possible to lower their total cost of ownership.
# Job Responsibilities for Marketing Data Analytics Co-Op:
+ Analyze information and data required for various customer and marketing analyses requests.
+ Provide analysis and reporting for measuring performance of major marketing programs/campaigns, and conduct campaign post-mortem analyses.
+ Work with disparate data sources and multiple databases using large amount of data to perform data cleansing, and data transformation for analysis/reporting.JO
+ Support customer mining exercises such as segmentation, propensity modeling, life time value, customer retention, etc.
+ Assist in preparing data analytics for Retail marketing programs by analyzing available customer data.
+ Provide support for 5/10 Year Forecasts and Customer Value Analysis.
+ Support Product Management during product launches and post launch analysis. Perform monthly reporting of options database. Provide regular and ad hoc analysis and reporting for management. Perform other duties as assigned
# Job Qualifications:
+ This position requires participation in a Business, Marketing, Data Analytics, or Statistics Program. Incumbent should be at least a sophomore (or entering their sophomore year) and have classroom experience in Marketing, statistics, data analytics, Excel, and Tableau.
# Work Authorization:
Crown will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas or who need sponsorship for work authorization now or in the future, are not eligible for hire.
No agency calls please.
EO/AA Employer Minorities/Females/Protected Veterans/Disabled

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